Leadership Training: Lesson 3
Service Sets You Apart!
In our last lesson we discussed the quality difference. But there is something else that you are offering that your customers can't get at the discount stores - and that is service. Today, people are looking for information, especially when it comes to health and nutrition. You can provide your customers with information that they could never get from a discount store, nor even from a health food store. That is the edge that will insure your future, no matter what the economy does, nor how competitive our field may become.
Take the time to listen to your customers. This in itself has a healing effect. When you get busy, you will need to make appointments to allow adequate time. Many NSP distributors charge a consultation fee and you can too.
Always give your customers more than they expect. For example, call your customers after a couple of days to see how they are doing on the products you sold them. They will not expect this and will not soon forget you! This phone call is very important to the success of your business!
My experience has been that people really do appreciate this extra service. No one will complain about paying a little more for their herbal products when they are getting this kind of personalized service along with their products. They will not be tempted to buy their products from someone else, such as a discount mail-order company offering cheap products with no personal service.
Wishing You the Best in Health and Prosperity!
Dr. Duane Weed, MS, DC, LAc
For your convenience, the previous lessons from this series can be accessed from the menu below:
1 Welcome and Introduction 2 Quality is the Difference
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